It might be politically incorrect today to promote Australia’s iconic Chiko Roll with a scantily clad woman draped provocatively across a Harley-Davidson, but for more than 30 years, this is what the humble pork and vegetable roll did, shooting the homegrown snack food to ‘rock star status’. In fact, the racy Chiko Roll posters and billboards of the early 2000s featuring glamour model, Sarah-Jane, and her FLSTF Fat Boy were even banned following a public outcry.
01 March 2020
How the Chiko Roll and Harley-Davidson became milk bar rock stars
It might be politically incorrect today to promote Australia’s iconic Chiko Roll with a scantily clad woman draped provocatively across a Harley-Davidson, but for more than 30 years, this is what the humble pork and vegetable roll did, shooting the homegrown snack food to ‘rock star status’. In fact, the racy Chiko Roll posters and billboards of the early 2000s featuring glamour model, Sarah-Jane, and her FLSTF Fat Boy were even banned following a public outcry.
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